Buzzsumo
Updated
About Buzzsumo
Buzzsumo is a research tool that finds popular content, tracks mentions, and identifies influencers for any topic or website.
It suits content strategists, PR teams, and marketers who need to research trending topics, find influencers, and monitor brand or competitor mentions. People use it for content strategy, outreach, competitive research, and digital PR, pulling data from an archive of billions of articles and social platforms like Facebook, Twitter, Reddit, and YouTube.
- Find most shared content and links
- Track brand and keyword mentions
- Identify influencers across social platforms
- Chrome extension for research on the go
- API access for automation and reporting
Good to know: Offers a free trial and a Chrome extension; API access available for developers.
Key features
- Content Discovery: Find popular content ideas and analyze trends over periods from 15 minutes to five years.
- Influencer Identification: Research influencers on Facebook, X, YouTube, and TikTok with engagement data.
- Media Monitoring: Track mentions, trends, and competitor content with alerts for topics and keywords.
At a glance
- Category: AI Marketing
- Type: Market & competitor research
- Jobs: Research & Analyze, Grow on Social & Search
- Evidence: Proven · 100+ reviews
- AIME Score: 65 of 100
- Also on Product Hunt: a few reviews, 100+ upvotes, launched 2014-04
- Website: buzzsumo.com
Alternatives to Buzzsumo
- Prolific (AIME Score 72)
- Profound (AIME Score 71)
- Dovetail (AIME Score 69)
- 6sense Revenue Marketing (AIME Score 64)
- Decode (AIME Score 63)
- aigency (AIME Score 70)
More Market & competitor research tools
Sources: Found on Product Hunt (launched Apr 2014) · Details checked on the tool’s own website · Researched by AI Made Easy
This is a tool profile with the essentials. Spotlights, our in-depth reviews with screenshots and video, are added every day, Proven tools first. How we pick Spotlights
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