Refs
Updated
About Refs
Refs is a library of films with detailed breakdowns that help you create launch videos using AI.
Developers and creators use Refs to plan launch films by referencing real examples instead of relying on AI's average output. You connect it to Claude Code, Codex, or Cursor, then ask Claude to generate your video based on actual film blueprints and formulas.
- 2,449 films analyzed cut by cut
- 15-plate blueprint for each film
- Recipe prompts ready for Claude
- Formulas showing what works per format
- Integrates with Claude Code, Codex, Cursor
Good to know: Free browsing; Pro plan at $16 per month unlocks all plates, recipes, formulas, and the Claude integration.
Key features
- Film library with blueprints: Browse 2,449 films measured shot by shot, each with a 15-plate breakdown showing hook, beats, shots, type, color, sound, and script.
- Claude integration via MCP: Connect to Claude Code, Codex, or Cursor to ask Claude to plan and write your launch film based on real film references.
- Format-specific formulas: See what strong films in each format have in common, plus recommended films for SaaS, app, or AI tool launches.
At a glance
- Category: AI Video
- Type: AI video generator
- Jobs: Make Videos
- Evidence: New launch on Product Hunt (a few reviews)
- AIME Score: 55 of 100
- Launched: Oct 9, 2026 on Product Hunt · 100+ upvotes
- Website: refs.video
Alternatives to Refs
- AKOOL (AIME Score 80)
- Vyond (AIME Score 78)
- Waymark (AIME Score 69)
- Steve AI (AIME Score 69)
- D-ID (AIME Score 68)
- Wave.video (AIME Score 66)
More AI video generator tools
Sources: Found on Product Hunt (launched Oct 2026) · Details checked on the tool’s own website · Researched by AI Made Easy
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